Given the current economic situation, it’s more important than ever that nonprofits demonstrate their value to their community. les atkins PR, Inc was asked to help the club with its fundraising efforts. This is a flyer that is currently being distributed to solict donations for the club in Roanoke Rapids, NC.
les atkins PR, Inc. is the agency of record for Roanoke Rapids Savings Bank. This is a new campaign for the bank’s money market account savings program. It consists of radio and print ads encouraging customers and potential customers to consider saving money using the bank’s money market product line.
les atkins PR, Inc. is the agency of record for Halifax Linen in Roanoke Rapids. les atkins PR, Inc. designed the company’s website (www.halifaxlinen.com) and the marketing collateral for the laundry company’s expansion in Roanoke Rapids, Wilmington, and Fayetteville, NC.
Chowan University in Murfreesboro, NC contracted with les atkins PR, Inc. to improve enrollment in its Adult Degree Program.
The firm developed a strategic campaign that included radio, newspaper, and direct mail to reach those within a 50 mile radius of the university looking to complete their college degree.
les atkins PR, Inc. is the agency of record for Rural Health Group.
Rural Health Group, Inc. provides integrated medical, dental and behavioral health services for all people, regardless of the ability to pay. No one is ever refused service, and the blanket acceptance of all those in need is a genuine asset to the community. Services provided by this non-profit are offered on a sliding fee scale, where income and family size are primary considerations. This scale, coupled with caring medical professionals, allow the organization to reach out and have positive, healthy impacts on those who are underserved and in many cases, uninsured.
Rural Health Group provides a full spectrum of medical services for the entire family. From pediatrics to geriatrics, the goal of this non-profit is to ensure that everyone in the two-county region has a medical and dental home.
Founded in 1974 in Jackson, NC, Rural Health Group, Inc. grew out of a community collaboration of concerned citizens. In 2009, a new clinic was opened next to the original site.
The mission of these visionaries was to provide affordable health care services to people living in northeastern North Carolina. With the arms of this organization now reaching over three counties, the mission is unchanged, and the positive impact in these areas has been exponential.
The team of physicians and staff offer quality, compassionate health care combined with state-of-the-art technology.
In an effort to encourage people to keep their local banks strong in the midst of the economic downturn, Roanoke Rapids Savings Bank worked with les atkins PR, Inc. to develop a 3 month newspaper & radio campaign to encourage its customer base to “get back to living”.
The campaign was developed to promote the bank’s strong financial stability as a community bank and reliable lending services.
This is KapStone Paper Company’s new advertising campaign designed to encourage consumers to “choose paper” at the grocery store. les atkins PR, Inc. worked with KapStone’s employee team to develop the campaign that is running in local newspapers and as part of a direct mail piece.
KapStone Kraft Paper Corporation in Roanoke Rapids employs over 500 people.
Paper is one of the few truly “green” or sustainable products and the forest products and paper industry is an integral part of our nation’s green job base, generating approximately six percent of total US manufacturing GDP. In 2008, 57.4 percent of the paper consumed in the U.S. was recovered for recycling. Building on that success, the paper industry has set a 60 percent goal for 2012
les atkins PR wins New Business of the Year
Honors from Roanoke Rapids Chamber of Commerce
Roanoke Rapids – les atkins PR, Inc. was named the Roanoke Valley Chamber’s New Business of the Year, March 18 at the chamber’s annual Small Business Luncheon in Roanoke Rapids.
When accepting the award company President Les Atkins said, “This is truly and honor. First of all I want to thank my wife Stacy for standing behind me when I decided to ‘retire’ from my broadcast career and open this business. I saw a need for marketing and advertising services in Eastern North Carolina and desired to open a business to meet those needs. We prayed for God’s guidance and He has truly blessed us.”
Atkins went on to compliment the company’s Creative Services Director Michelle Lilly. “She has been with us since the beginning and is the creative force behind everything we do. She has brought an incredible amount of talent to the agency.” Atkins also thanked his clients for trusting the company in its infancy.
Other winners included, Dorothy Edmonds of Roanoke Rapids based Dixie Screen Printing, Business Woman of the Year, Algernon Alston received Minority Business honors and George Campbell of WEZU Radio received the chamber’s Business of the Year award.
Atkins Ad Group 